Gribz 743 Posted July 24, 2013 Share Posted July 24, 2013 “A mountain of work has been done over the summer to get to this point" A mountain of work to come up with 4 sentences!! The Scottish Premiership. The Scottish Championship. Scottish League One. Scottish League two. Why are these donkeys still allowed to turn up to work. 0 Quote Link to post Share on other sites More sharing options...
Crimson Dynamo 128 Posted July 24, 2013 Share Posted July 24, 2013 cdynamo1, is the 200k payment maybe for the use of the names and not for the use of their designs? Possibly but haven't seen anything saying this. 0 Quote Link to post Share on other sites More sharing options...
True_Ger_1872 2 Posted July 24, 2013 Share Posted July 24, 2013 What is the 'Championship' going to be the championship of exactly?? In England its the Championship Leage of the EFL which is a different organisation hence the name makes sense.....here it does not Utter shambles yet again by these two overpaid tits! What is it they say......you cannae polish a..... 0 Quote Link to post Share on other sites More sharing options...
True_Ger_1872 2 Posted July 24, 2013 Share Posted July 24, 2013 Oh and another thing - does this mean that Queens Park are no longer members?? Surely they cant be member of the SPFL given that they are amateur and proud of that?! 0 Quote Link to post Share on other sites More sharing options...
andy steel 0 Posted July 24, 2013 Share Posted July 24, 2013 (edited) Rebranding is, generally speaking, the means by which a product which is perceived to be ailing is given a shot in the arm, is rejuvenated. As part of an overall strategy to freshen up or enliven a product with a negative image, it can work; I guess New Labour would be the ultimate example of how is can be successful. However, that example also highlights what is missing here: New Labour ditched policies which did not fit (like nationalisation), links which did not fit (like removing Union bloc vote for OMOV) and, especially, faces which did not fit (such as Ken Livingstone or Tony Benn). A rebranding which is only a rebranding - which leaves the same ideas, the same faces, the same product - is, though, little more than a desperate last throw of the dice by a man with two broken arms and a chronic lack of imagination. Customers are not, usually, stupid enough to fall for rebranding without substance: I would give you the circus like Post Office - Consignia nonsense of a few years ago, or Coke's farcical 'new recipe' nonsense from slightly further back. Businesses have two choices - improve the product and then sell it, or give a dog a lick of paint and hope the saps fall for it. Anyone old enough to recall the Skoda cars which emerged from a cloud of exhaust from communist Czechoslovakia, and who now compares them with the sleek, reliable, actually-quite-desirable cars of today can see that it is the product - the product, the product and ALWAYS the product - which will be the final arbiter of how successful a business is. Since we have the same teams, in the same leagues, with the same prizes, and the same faces, I leave you to decide whether this is, as Mr Doncaster says, 'a new identity for the future of Scottish professional league football' or yet another bit of window dressing on a shop which is already half closed. Edited July 24, 2013 by andy steel 0 Quote Link to post Share on other sites More sharing options...
Tumshie RFC 0 Posted July 24, 2013 Share Posted July 24, 2013 Wonder how much cash and how many suits were sat around the table at Hampden to come up with this. Scottish football needs to get over its obsession with the English game. Instead of looking over at the riches on offer we should be looking at leagues in countries that are of similar size to ourselves, see what they are doing to make their football more attractive to fans and sponsors and take it from there. 0 Quote Link to post Share on other sites More sharing options...
Waltersgotstyle 297 Posted July 24, 2013 Share Posted July 24, 2013 I actually think the design is pretty smart (I myself being Graphic designer and developer). I also like the new naming as well - but what we really need now is a sponsor. 0 Quote Link to post Share on other sites More sharing options...
andy steel 0 Posted July 24, 2013 Share Posted July 24, 2013 And on top of all that, trying to sing 'Fuck the SPFL' calls for some nimble vocal dexterity. 0 Quote Link to post Share on other sites More sharing options...
Zappa 0 Posted July 24, 2013 Share Posted July 24, 2013 I actually think the design is pretty smart My "amateur hour graphics" comment was admittedly a slight exaggeration, but really, the design is awkward, unbalanced and most definitely not very original. The only good thing about it is that it's not green. 0 Quote Link to post Share on other sites More sharing options...
Waltersgotstyle 297 Posted July 24, 2013 Share Posted July 24, 2013 My "amateur hour graphics" comment was admittedly a slight exaggeration, but really, the design is awkward, unbalanced and most definitely not very original. The only good thing about it is that it's not green. I like the concept - the colours and font are nice - but more thought should have went into the positioning of the Lion IMO. 0 Quote Link to post Share on other sites More sharing options...
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