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4 hours ago, Sutton_blows_goats said:

Don't like it, and don't like Umbro as a brand. A bit like wearing Gola or something.

https://en.m.wikipedia.org/wiki/Gola_(brand)

 

In the early 2000s, Gola sportswear was re-launched in the UK as a 'retro' sports fashion brand, selling to the same people, now grown up, who fondly remembered the brand from their childhood – but at premium prices.

 

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13 minutes ago, ranger_syntax said:

https://en.m.wikipedia.org/wiki/Gola_(brand)

 

In the early 2000s, Gola sportswear was re-launched in the UK as a 'retro' sports fashion brand, selling to the same people, now grown up, who fondly remembered the brand from their childhood – but at premium prices.

 

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Have genuinely not seen anyone waring Gola past 1994. Not sure anyone fondly remembers being bullied for wearing Gola. That's brilliant.

 

Just googled it - Anyone paying 80 for Gola deserves to pay £80 for Gola. Also looks to be owned by the Jacobson group which is Ashley and SD.

 

Same applies to Umbro tbh

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4 minutes ago, Sutton_blows_goats said:

Have genuinely not seen anyone waring Gola past 1994. Not sure anyone fondly remembers being bullied for wearing Gola. That's brilliant.

 

Just googled it - Anyone paying 80 for Gola deserves to pay £80 for Gola. Also looks to be owned by the Jacobson group which is Ashley and SD.

 

Same applies to Umbro tbh

Same thing happened with Champion, used to be quite a cheap brand, came back as this expensive exclusive thing.

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Sports Direct raises stake in Umbro owner Iconix

 

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https://www.ft.com/content/1f734655-2b4d-33ef-8af4-3a50a402a30e

Mike Ashley’s Sports Direct has continued to build its stake in Umbro’s US owner Iconix Brand Group, lifting its holding to 11.5 per cent of the company’s shares after last week announcing it had built up a 9 per cent stake since November. Iconix acquired Umbro from Nike in 2012 for $225m. The US company also owns brands such as Ecko and Lee Cooper Jeans. Sports Direct, which recently warned its annual profits will be up to £40m lower than expected due to fierce high street competition and bad weather, said it has also taken a 2.34 per cent stake in US-based retailer Dick’s Sporting Goods. In 2012, Dick’s injected £20m into troubled UK sports retailer JJB. Sports Direct said: The main rationale for these stakes is to allow Sports Direct to hopefully build a relationship and develop commercial partnerships with the relevant parties. They also help the Company to build relationships with key suppliers and brands.

I believe Castore have acquired 'distribution rights' for Umbro?

 

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5 minutes ago, Bluedell said:

Is that still the case? It references 2016, but I don't see any mention of it in the SD/Frasers 2024 accounts.

I've done further investigation. In 2020 their holding in Iconix fell from 6.4% to 4.8%. 

 

They still have under 5% in their 2024, if they retain any holding. It's not material for them to disclose in their accounts. I doubt SD have much of any influence over Iconix.

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I quite like it tbh. It's unfussy (with thankfully very little red) and is something different compared to the last 3 Castore strips. I genuinely could not describe the difference between this seasons strip and last seasons if I didn't have an image in front of me. Even then I would struggle. 

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