True_Ger_1872 2 Posted August 19, 2013 Share Posted August 19, 2013 An advert in which Rangers described itself as the "most successful" club in Scotland, prompting complaints to the advertising watchdog, is to be reviewed by the body. An advert in which Rangers described itself as the \"most successful\" club in Scotland, prompting complaints to the advertising watchdog, is to be reviewed by the body. Custom byline text: Martin williams The move follows the intervention of a retired top civil servant who is now a senior Advertising Standards Authority executive. If the review concludes the advert is misleading, Rangers may be forced to stop describing itself as the most successful club in Scotland. The advert had initially been cleared by the ASA after there were 78 complaints about ads which said: "Join Scotland's most successful club at Ibrox (stadium)" as part of a promotion on season tickets. Taken from the Herald.... 0 Quote Link to post Share on other sites More sharing options...
Waltersgotstyle 297 Posted August 19, 2013 Share Posted August 19, 2013 Obsessed beyond belief. Rangers have be credited by the SFA and UEFA - the games governing bodies - as still having all titles. Rangers are 100% right in using this information in their marketing. 0 Quote Link to post Share on other sites More sharing options...
Doc 280 Posted August 19, 2013 Share Posted August 19, 2013 Haven't the ASA got better things to do FFS? 0 Quote Link to post Share on other sites More sharing options...
der Berliner 3,277 Posted August 19, 2013 Share Posted August 19, 2013 Scum never sleeps 0 Quote Link to post Share on other sites More sharing options...
JTP 0 Posted August 19, 2013 Share Posted August 19, 2013 They must have spoke about this in the chapel and agreed to complain. 0 Quote Link to post Share on other sites More sharing options...
der Berliner 3,277 Posted August 19, 2013 Share Posted August 19, 2013 An advert in which Rangers described itself as the "most successful" club in Scotland, prompting complaints to the advertising watchdog, is to be reviewed by the body. The move follows the intervention of a retired top civil servant who is now a senior Advertising Standards Authority executive. If the review concludes the advert is misleading, Rangers may be forced to stop describing itself as the most successful club in Scotland. The advert had initially been cleared by the ASA after there were 78 complaints about ads which said: "Join Scotland's most successful club at Ibrox (stadium)" as part of a promotion on season tickets. Complainants said the "most successful club" claim was misleading because it had only been formed last year, when Charles Green's Sevco consortium bought the assets for £5.5million. But Sir Hayden Phillips, the retired top civil servant who acts as independent reviewer of ASA adjudications said there were flaws in the way the decision was made, which is being reviewed. Sir Hayden questioned the ASA's assumption that the club and the newco headed by Charles Green which bought its assets last summer were separate entities. Defending the ad, Rangers said previous owner-operator The Rangers Football Club Plc, named as oldco, went into administration in 2012, but the business and assets were bought by another corporate entity, known as the newco. The club provided an extract from a decision by an independent commission appointed by the Scottish Premier League (SPL), which said "a club is treated as a recognisable entity which is capable of being owned and operated and which continues in existence despite its transfer to another owner and operator". It also provided a letter from the European Club Association (ECA) concerning its continuing membership after the liquidation, which stated that, although run by a different legal entity, it considered RFC was still the same football club. But Sir Hayden told complainants that there had been a "procedural flaw" in that the ASA relied on an "extract only" of a report sent to it by the advertiser. He said there was "also the risk of a substantial flaw of adjudication in the distinction that had been made between 'club' and 'company', especially in the light of previous ASA decisions about companies that change hands and the circumstances in which the new company could or could not trade off the reputation of the old company". He added: "I recommended that in these circumstances the investigation should be reopened." The ASA confirmed that Rangers could carry on describing itself as the "most successful" club in Scotland until the review had reached a conclusion. "This does mean that the original decision could potentially be overturned," an ASA spokesman said. A Rangers spokesman said: "We would like to reiterate once again that (to say it is a new club) is a ridiculous claim." Sir Hayden Phillips looks like some sincerely dangerous chap who's got nothing better to do with his time than to challenge decisions of his previous employers on the basis of previous results/rulings. Obviously, even if ASA would think he has a claim and say so, it would be a moral victory for the Yahoos. And they will instantly go on and harass UEFA, the SFA and whatnot on the basis of these advert (sic!) watchdog's result. You'd hope the RFFF would use some of its money to fight these trolls on their own field. 0 Quote Link to post Share on other sites More sharing options...
der Berliner 3,277 Posted August 19, 2013 Share Posted August 19, 2013 Someone on FF just noted ... Its being reviewed on a mere technicality - namely that the judgement was reached using excerpts from the UEFA/SFA/ECA rulings and not the full documents. ... and once the latter are provided, it will be hopefully kicked out. 0 Quote Link to post Share on other sites More sharing options...
stewarty 1,877 Posted August 19, 2013 Share Posted August 19, 2013 Aye, I was just about to comment similar. It appears on the face of it to be a technicality, a procedural mistake. Likely that they are covering their arses given the level of obsessive complaints received... 0 Quote Link to post Share on other sites More sharing options...
aweebluesoandso 290 Posted August 19, 2013 Share Posted August 19, 2013 Dr Death pulling in political favors again. 0 Quote Link to post Share on other sites More sharing options...
the gunslinger 3,366 Posted August 19, 2013 Share Posted August 19, 2013 just a bit of hope for the yahoos before they are crushed. 0 Quote Link to post Share on other sites More sharing options...
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