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Puma sales of new Rangers strips halts as questions raised over rights

PUMA have stopped offering brand new Rangers strips for sale as questions arose over whether the sportswear manufacturer has the rights to trade the merchandise.

 

Last month, Rangers withdrew exclusive rights to use the club's trademarks given to its merchandising joint venture with Sports Direct, set up under the previous Ibrox management.

 

It was a move that put pressure on Sports Direct supremo Mike Ashley to dismantle the Rangers Retail joint venture for selling the club's merchandise.

 

It is understood that new Rangers strips could not be sold because of Rangers' move to terminate the merchandising contracts and was expected to provoke a so-far unforthcoming legal challenge.

 

It was expected that supporters would effectively be denied the chance to buy the brand new replica Puma-designed kit that Rangers will wear in action in the coming months from the Ibrox Megastore.

 

But it emerged that Puma had the 2016/17 strips had become available for sale on its website, while unavailable through Sports Direct or through the Megastore.

 

But yesterday afternoon the strips became unavailable for sale on the Puma website. And a few hours later the new Rangers kit sales page had been removed completely.

 

When some fans inquired what had happened they were told by sales representatives that they might be available soon.

 

One fan was told: "The shirt is unavailable at this time....

 

"Unfortunately we are unable to provide a specific date when the item will become available, but we are hoping that this will be in the not too distant future."

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Puma sales of new Rangers strips halts as questions raised over rights

PUMA have stopped offering brand new Rangers strips for sale as questions arose over whether the sportswear manufacturer has the rights to trade the merchandise.

 

Last month, Rangers withdrew exclusive rights to use the club's trademarks given to its merchandising joint venture with Sports Direct, set up under the previous Ibrox management.

 

It was a move that put pressure on Sports Direct supremo Mike Ashley to dismantle the Rangers Retail joint venture for selling the club's merchandise.

 

It is understood that new Rangers strips could not be sold because of Rangers' move to terminate the merchandising contracts and was expected to provoke a so-far unforthcoming legal challenge.

 

It was expected that supporters would effectively be denied the chance to buy the brand new replica Puma-designed kit that Rangers will wear in action in the coming months from the Ibrox Megastore.

 

But it emerged that Puma had the 2016/17 strips had become available for sale on its website, while unavailable through Sports Direct or through the Megastore.

 

But yesterday afternoon the strips became unavailable for sale on the Puma website. And a few hours later the new Rangers kit sales page had been removed completely.

 

When some fans inquired what had happened they were told by sales representatives that they might be available soon.

 

One fan was told: "The shirt is unavailable at this time....

 

"Unfortunately we are unable to provide a specific date when the item will become available, but we are hoping that this will be in the not too distant future."

 

yet bizarre claims that it had been "sold out" abound elsewhere

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This might actually be a bad thing for Ashley. Puma are a multi national, nothing but the profit line means anything to them so they're hardly going to be happy at the bottom line being damaged by the activities of a sociopath who holds mindless grudges. They and others may want to reconsider their dealings with such a personality.

 

They may feel obliged to say something to him along the lines of forget this personal spat with Dave King. Sort it out or we can't deal with you. Business is business it's about proifit not personal grudges.

Edited by JFK-1
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Dear Mr ian1964,

 

Thank you for your e-mail and your interest in PUMA.

 

We appreciate your enquiry and we have forwarded it to the relevant internal department.

 

With regards to the Rangers shirt, this will not be available until further notice.

 

Kind regards

 

Ivan Latham

 

PUMA Online Shop

service@puma.com

PUMA Way 1 | 91074 Herzogenaurach

http://www.puma.com

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